> For clean Markdown of any page, append .md to the page URL.
> For a complete documentation index, see https://tieback.io/docs/llms.txt.
> For AI client integration (Claude Code, Cursor, etc.), connect to the MCP server at https://tieback.io/docs/_mcp/server.

# QR Codes vs GS1 Digital Link: What's the Difference?

> A vendor neutral explanation of how QR codes, GS1 QR codes, GS1 Digital Link, GTINs, URLs and Digital Product Passports relate to each other, why they are constantly confused, and which of them is actually the standard.

## Executive Summary

Ask ten people in a product compliance meeting what a
[QR code](/docs/knowledge-base/glossary/qr-code) is, and most will describe it correctly: a square
pattern you scan with a phone. Ask the same ten what
[GS1 Digital Link](/docs/knowledge-base/glossary/gs1-digital-link) is, and a majority will say it is
a kind of QR code. That answer is wrong, and the error is expensive, because it leads teams to buy a
printing decision when what they needed was an identification architecture.

The distinction is simple once stated. A QR code is a **carrier**. It is a symbology: a way of
printing characters as a pattern of black and white modules so that a camera can read them back. It
has no opinion whatsoever about what those characters mean. A QR code can hold a poem, a Wi-Fi
password, a payment request or a web address, and the symbol looks broadly the same in every case.

GS1 Digital Link is a **standard**. It defines how a
[product identifier](/docs/knowledge-base/glossary/product-identifier) such as a GTIN is expressed
as a structured web address, and how a service called a [resolver](/docs/knowledge-base/glossary/resolver) answers requests for it. It says
nothing about how that address is printed. The same Digital Link address can travel in a QR code, a
DataMatrix, or an RFID tag, and none of that changes the standard.

Put the two together and the relationship becomes obvious: **the QR code carries the GS1 Digital
Link address, which contains the GTIN, which the resolver turns into information.** Four things, in
a chain, each replaceable without disturbing the others. That chain is what this article calls the
Product Identity Stack, and understanding it is the difference between a passport programme that
survives a decade of change and one that has to be reprinted.

One more distinction, because it is the most consequential of all. A
[Digital Product Passport](/docs/knowledge-base/glossary/digital-product-passport) is none of the
above. It is a maintained record about a product. A QR code is not a passport; it is the doorway.
Confusing the door with the room behind it is the single most common mistake in this field, and it
routinely leads organisations to believe they have delivered a passport when what they have printed
is a link to a marketing page.

* A QR code is a data carrier. GS1 Digital Link is a standard. A GTIN is an identifier. A passport
  is a record. Four different things. - A QR code can carry anything, including a Digital Link
  address, a plain URL, or unstructured text. The symbol looks the same either way. - A GS1 QR code
  is a QR code whose contents follow GS1 rules, which is what makes it interpretable by other
  parties. - The identifier stays constant; the destinations behind it are configuration and can
  change without reprinting. - Never describe a QR code as a Digital Product Passport. The carrier
  is not the content. - Standards matter here because a symbol printed today must still be
  meaningful to a stranger's system in fifteen years.

This is the fourth article in the Standards & Technology pillar and the fourteenth in the tieback
Knowledge learning path. It follows
[What is GS1 Digital Link?](/docs/knowledge-base/standards-and-technology/what-is-gs1-digital-link),
which explains the resolution mechanism in depth.

Framework TBF-014

The Product Identity Stack

Separates the carrier, the identifier and the destination so teams stop confusing a QR code with
product identity.

## Table of Contents

* [Definition](#definition)
* [Why People Confuse QR Codes and GS1 Digital Link](#why-people-confuse-qr-codes-and-gs1-digital-link)
* [The Product Identity Stack](#the-product-identity-stack)
* [What is a QR Code?](#what-is-a-qr-code)
* [What is a GS1 QR Code?](#what-is-a-gs1-qr-code)
* [What is GS1 Digital Link?](#what-is-gs1-digital-link)
* [How They Work Together](#how-they-work-together)
* [Traditional QR Codes vs GS1 QR Codes](#traditional-qr-codes-vs-gs1-qr-codes)
* [GS1 Digital Link vs Traditional URLs](#gs1-digital-link-vs-traditional-urls)
* [QR Codes and Digital Product Passports](#qr-codes-and-digital-product-passports)
* [Benefits of Using Standards](#benefits-of-using-standards)
* [Common Misconceptions](#common-misconceptions)
* [Frequently Asked Questions](#frequently-asked-questions)
* [Key Takeaways](#key-takeaways)
* [Related Articles](#related-articles)
* [Related Glossary Terms](#related-glossary-terms)
* [References](#references)
* [About This Article](#about-this-article)

## Definition

A two dimensional matrix symbology: a standardised way of printing characters as a pattern of
modules that a camera can decode. It is a **data carrier**. It defines how data is physically
represented, not what the data means.

A QR code whose encoded contents follow GS1 rules, meaning the data inside is structured with GS1
identification keys rather than being arbitrary text. The symbol is an ordinary QR code; the
discipline is in the payload.

A GS1 standard defining how identification keys are expressed inside a web address, and how a
resolver responds to requests for that address. It is a **syntax plus a resolution behaviour**,
independent of any carrier.

The Global Trade Item Number: the identifier for a product. It is the number being carried, and it
is the only element in the chain that is intended never to change.

A structured, maintained and accessible record of product information, accessible through a [data carrier](/docs/knowledge-base/glossary/data-carrier) linked to a unique product identifier. It is
the **destination**, not the doorway.

## Why People Confuse QR Codes and GS1 Digital Link

The confusion is understandable, and it has four roots.

**The QR code is the only visible part.** Everything else in the stack is invisible: the identifier
is a number inside the payload, the syntax is a convention, the resolver is a service somewhere on
the internet. Only the printed square can be seen and touched, so it absorbs the name of the whole
system. People say "we're adding a QR code" when they mean "we're publishing structured product
information", in the same way they once said "we're getting a website" to mean an entire digital
strategy.

**The words appear together constantly.** Nearly every diagram explaining Digital Link shows a QR
code, because the QR code is the most common carrier. Repeated adjacency reads as equivalence.

**Both look like a link.** Scanning either one opens a page. If the user experience is identical,
the difference feels academic, until the day the destination has to change, or a second audience
needs different information, or a retailer's system needs to extract the product number from the
same symbol.

**Vendors blur it.** Any tool can produce a square that opens a page. Describing that output as a
passport or as Digital Link, without the identification discipline underneath, is a marketing
shortcut that has done real damage to organisational understanding.

#### Treating the carrier decision as the strategy

A programme that begins with "which QR code generator should we use?" has started at layer five of
a seven layer stack and skipped the four layers that determine whether the result is durable.
Carrier selection is a printing and packaging decision. It should be one of the last choices made,
not the first.

## The Product Identity Stack

The framework below separates the seven things that get compressed into the phrase "we put a QR code
on it". Each layer has one job. Each can be changed without disturbing the layers around it,
provided the boundaries are respected.

Physical Identity and structure Capture and use

L1

Physical Product The thing itself

The object in the world: a garment, a battery, a pump, a bottle. It has no digital
properties of its own. Everything above this layer exists to describe it.

L2

Product Identifier (GTIN) Constant

The number that says which product this is, allocated under governed rules so that two
organisations cannot claim the same value. Qualifiers such as batch or serial narrow it
further. This layer is intended never to change.

L3

GS1 Digital Link The standard

The rule for expressing that identifier as a structured web address, and the behaviour a
resolver follows when answering it. This is the layer people mistake for the QR code. It
is a convention, not a thing you can print.

L4

Encoded Data The payload

The literal string of characters that results: the address, ready to be represented in
some physical form. Still carrier independent. This is the handover point between the
standard and the printer.

L5

QR Code (Data Carrier) Interchangeable

One of several ways to make that payload physically readable. A DataMatrix, an RFID tag or
an NFC tag occupies exactly the same position. The carrier is a packaging and durability
choice, not an architectural one.

L6

Scanner / Mobile Device Capture

A phone camera opens the address; an industrial scanner extracts the identifier and passes
it to a business system without opening anything. One symbol, two entirely different
behaviours, because the payload is structured.

L7

Digital Information Services Changeable

Everything the identity can reach: product pages, safety data, repair guidance, recycling
instructions, certificates, authentication checks, and the Digital Product Passport as one
governed destination among them.

The stack's argument: a QR code carries information, GS1 Digital Link defines the structure of
that information, the product identifier stays constant beneath both, and the Digital Product
Passport is one possible destination at the top. Layers 2 and 3 are decided once and are
difficult to revisit. Layers 5 and 7 are meant to be replaced over the product's life. Most
failed implementations invert that assumption by hard coding a destination at layer 4 and
discovering, years later, that it cannot be moved.

## What is a QR Code?

A QR code is a two dimensional symbology, originally developed for automotive manufacturing and now
one of the most widely deployed machine readable formats in the world. Its properties are
mechanical, not semantic.

It stores characters. It includes error correction, so a symbol can still be read when part of it is
damaged, dirty or obscured. It is readable from any orientation, which is why phone cameras handle
it so easily. It has a defined capacity, which varies with the character set, the error correction
level and the module count.

That is the complete list of things a QR code does. It has no concept of a product, no concept of an
identifier, and no way of signalling to a scanning system what kind of data it holds beyond the
data's own format.

> **Tip**
>
> A useful test: if you can describe a property using only the words print, size, damage, contrast
> and read, it belongs to the carrier. If you need the words identifier, meaning, structure or
> destination, it belongs somewhere else in the stack.

## What is a GS1 QR Code?

A GS1 QR code is an ordinary QR code whose payload follows GS1 rules. The distinction lives entirely
in the data, not in the appearance of the symbol.

An unstructured QR code might contain the text `Blue jacket, size M, spring range`. Nothing outside
the originating company can interpret that reliably. A GS1 QR code contains identification keys
expressed in the agreed structure, so a receiving system anywhere in the world can determine which
element is the product number, which is the batch, and which is the expiry date, without a private
agreement with the brand owner.

This matters because interoperability is not a property of the picture. Two symbols can be visually
indistinguishable while one is universally interpretable and the other is meaningless outside a
single company's own systems.

#### Structure the payload before you optimise the symbol

Teams often spend weeks on symbol size, contrast and placement, all of which are genuine
engineering concerns, before deciding what the symbol will actually contain. Reverse the order.
Decide the identification level and the payload structure first, because those choices constrain
everything downstream and cannot be corrected on units already in the field.

## What is GS1 Digital Link?

GS1 Digital Link is the standard that defines how a GS1 identification key is expressed as a web
address, and how a resolver responds when that address is requested.

Its central move is to keep the **identifier** in the payload rather than a **destination**. A
traditional printed URL commits you, permanently, to a specific page on a specific site with a
specific structure. A Digital Link address commits you only to saying which product this is. What
should be returned when someone asks about that product is a separate decision, held in the resolver
and revisable at any time.

```text
https://example.com/01/09506000134352
https://example.com/01/09506000134352/10/LOT-2026-04
https://example.com/01/09506000134352/21/SN-4471903?linkType=gs1:repairInfo
```

The numeric segments are the identification keys. `01` introduces the trade item number, `10` a
batch or lot, `21` a serial. The optional link type expresses which kind of information is being
requested. Nowhere does the address say where the answer is stored, which is exactly why the answer
can move.

For the full mechanism, including qualifiers, link types and resolver governance, see
[What is GS1 Digital Link?](/docs/knowledge-base/standards-and-technology/what-is-gs1-digital-link).

## How They Work Together

The chain is short and each link is worth stating explicitly, because most misunderstandings come
from collapsing two adjacent steps.

**1. The product exists.** It needs to be identifiable, which is a governance question before it is
a technical one.

**2. An identifier is allocated.** A GTIN identifies the product; qualifiers add batch or serial
precision where the required information varies at that level.

**3. Digital Link expresses it.** The identifier is written into a structured web address under a
domain the organisation controls or has delegated.

**4. The address is encoded.** The resulting string is converted into a physical form.

**5. A carrier presents it.** A QR code is printed, or a DataMatrix, or an RFID tag is applied. This
step is a choice about the object, its surface, its lifetime and its environment.

**6. A device captures it.** A phone opens the address; a warehouse scanner extracts the identifier
and hands it to a business system.

**7. Resolution returns information.** The resolver examines the identifier, any requested link
type, and the requester's context and entitlement, and returns the appropriate destination.

#### One symbol, four audiences

A single QR code on a domestic appliance, carrying one trade item number plus a serial qualifier,
serves four audiences from the same scan.

* **A consumer** scans the code in their kitchen with a phone camera. They receive the plain
  language product page: what it is, how to use it, energy performance, care guidance and warranty
  terms. No sign in, no application, no restricted content.
* **A market surveillance authority** scans the same symbol during an inspection. Because the
  official is authenticated and entitled, the resolver returns the compliance view: conformity
  documentation, substance declarations, the responsible
  [economic operator](/docs/knowledge-base/glossary/economic-operator) and the technical evidence
  supporting the declared claims.
* **A repair technician** scans it in a workshop. Signed in as a registered repairer, they reach
  service documentation for that exact serial number: exploded diagrams, torque values, diagnostic
  codes, spare part references and any modification applied to that individual unit.
* **A recycler** scans it at end of life. They receive disassembly sequence, materials by mass, the
  location of any substances of concern, and the safe removal order for the battery and control
  board.

The printed symbol is byte for byte identical in all four cases. The identifier is identical. What
differs is the resolver's decision, governed by the operator's rules and the requester's
entitlement, both of which can be revised long after the appliance left the factory.

Two things make this possible, and neither is the QR code. The first is that the payload carries an
identity rather than a destination. The second is that a resolver exists to make a decision. Remove
either and the symbol becomes a one way link to whatever page happened to exist on the day of
printing.

## Traditional QR Codes vs GS1 QR Codes

| Dimension         | Traditional QR code                                | GS1 QR code                                              |
| ----------------- | -------------------------------------------------- | -------------------------------------------------------- |
| What it is        | A symbology holding arbitrary characters           | The same symbology holding GS1 structured data           |
| Payload rules     | None. Any text, any format                         | Identification keys in a defined structure               |
| Interpretability  | Only by systems told what to expect                | By any system that understands GS1 rules                 |
| Product identity  | Optional and unverifiable                          | Explicit, and allocated under governed rules             |
| Batch or serial   | Possible, in a private convention                  | Expressed with defined qualifiers                        |
| Retail scanning   | Not usable at point of sale                        | Usable where the payload carries the trade item number   |
| Regulatory fit    | Weak. Nothing guarantees a unique product identity | Strong. A unique identifier is present and interpretable |
| Change over time  | Whatever was printed is what you have              | Identity is fixed; behaviour behind it can evolve        |
| Visual appearance | Square pattern                                     | Square pattern. Indistinguishable to the eye             |

The final row is the one worth remembering. You cannot tell these apart by looking. The difference
is entirely in what the symbol says.

## GS1 Digital Link vs Traditional URLs

| Dimension              | Traditional printed URL                       | GS1 Digital Link address                             |
| ---------------------- | --------------------------------------------- | ---------------------------------------------------- |
| What is encoded        | A destination                                 | An identity                                          |
| Lifetime commitment    | Permanent, for every unit already printed     | Only the identifier is permanent                     |
| Site restructure       | Breaks every printed symbol                   | No effect. The resolver is updated                   |
| Multiple audiences     | One page for everyone, or a redirect maze     | Different destinations per link type and entitlement |
| Machine readability    | A human oriented page address                 | A structured, parseable identity                     |
| Business system use    | Little. A URL is not an identifier            | The identifier can be extracted and used directly    |
| Batch or serial detail | A separate address per variant                | Qualifiers within one consistent structure           |
| Ownership transfer     | Tied to the domain and site structure printed | Resolution can be reassigned without reprinting      |
| Interoperability       | Private to the publisher                      | Based on a public, documented standard               |

#### Printing a campaign address on a ten year product

An address such as `example.com/campaigns/spring-2026/jacket-blue` is a snapshot of one marketing
structure at one moment. Products outlive campaigns, site rebuilds, brand refreshes and sometimes
the companies that made them. Encoding a destination onto a physical object converts a temporary
decision into a permanent one for every unit already shipped.

## QR Codes and Digital Product Passports

This section exists to state one thing unambiguously: **a QR code is not a Digital Product
Passport.**

The passport is a maintained record of product information, with defined content, an accountable
owner, accuracy obligations and, where legislation applies, differentiated access for different
audiences. Producing it is data work, governance work and compliance work.

The QR code is how someone reaches that record from the physical object. It is the doorway. Printing
a doorway does not furnish the room.

EU legislation reflects this separation. The
[ESPR](/docs/knowledge-base/glossary/espr) framework speaks of a data carrier linked to a unique
product identifier, with requirements for open standards, interoperability, machine readability and
access rights that vary by actor. The carrier is named as a component of the system; it is never
treated as the passport itself. The precise obligations for any given product group arrive through
[delegated acts](/docs/knowledge-base/glossary/delegated-act), which is where the actual data
requirements are specified.

Two practical consequences follow.

**A passport programme is not a printing programme.** If the plan is dominated by symbol placement
and label artwork, the difficult work has not started yet. See
[How Should Organisations Prepare for Digital Product Passports?](/docs/knowledge-base/implementation/how-should-organisations-prepare-for-digital-product-passports).

**The carrier can change; the record must persist.** Carriers wear out, packaging is redesigned, and
a product may carry several carriers over its life. The record, and the identity that reaches it,
must survive all of that. This is the same shift described in
[How Will Digital Product Passports Change Product Compliance?](/docs/knowledge-base/standards-and-technology/how-will-digital-product-passports-change-product-compliance),
where compliance moves from a document produced once to information maintained continuously.

For the underlying mechanics of how a scan becomes a passport view, see
[How Does a Digital Product Passport Work?](/docs/knowledge-base/digital-product-passports/how-does-a-digital-product-passport-work).

## Benefits of Using Standards

Standards feel like overhead until the first time you need someone else's system to understand
yours. Six benefits justify the discipline.

**Interpretability by strangers.** A structured payload can be understood by a customs system, a
retailer's goods-in process or a recycler's tooling without a bilateral agreement. Private
conventions require a conversation with every counterparty, forever.

**Longevity.** A [product](/docs/knowledge-base/glossary/product-lifecycle) may be in service for
twenty years. A documented public standard is far more likely to remain readable than an internal
format whose author has left the organisation.

**Substitutability.** Because the syntax and resolution behaviour are public, a resolver operator or
a service provider can be replaced without touching a single printed unit. Standards are the
practical basis of vendor neutrality.

**One symbol, several jobs.** A structured payload lets the same printed code serve consumer
scanning, retail checkout, warehouse capture and regulatory inspection, instead of accumulating a
separate symbol for each.

**Regulatory alignment.** Legislation that requires open standards, interoperability and machine
readability is far easier to satisfy with an established standard than with a bespoke scheme that
must be argued for.

**Reduced total cost.** Structured identity is more work at the outset and dramatically less work
afterwards, because integration, correction and reprinting are the expensive activities and
standards suppress all three.

#### Separate the four decisions, and take them in order

Decide identification level first, which product family needs batch or serial precision. Then
decide identity expression, whether identifiers will be encoded as Digital Link addresses. Then
decide resolution, who operates it and under what change control. Only then decide the carrier,
which symbology suits the surface, environment and lifetime. Taken in this order, each decision
constrains the next sensibly. Taken in reverse, the carrier choice quietly dictates an
architecture nobody agreed to.

## Common Misconceptions

* **"A QR code is a Digital Product Passport."** The carrier is not the content. The passport is a
  maintained record; the QR code is one way of reaching it from the physical object.
* **"GS1 Digital Link is a type of QR code."** It is a syntax and a resolution behaviour. It can be
  carried by a QR code, a DataMatrix or an RFID tag, and it exists perfectly well as a plain address
  typed into a browser.
* **"A GS1 QR code looks different."** It does not. The difference is entirely in the encoded
  payload. Two visually identical symbols can differ completely in interoperability.
* **"Any QR code generator gives us Digital Link."** A generator converts characters into a symbol.
  Whether those characters are a governed identifier expressed in the correct structure is a
  decision made before the generator is opened.
* **"We already have a QR code, so we are compliant."** Compliance depends on the information behind
  the symbol, who may access which parts of it, and whether it is accurate and maintained. The
  symbol proves none of that.
* **"Digital Link is legally mandatory."** It is a voluntary, internationally recognised standard.
  Legislation states outcomes such as open standards and interoperability. Digital Link is a widely
  used way of meeting them, unless a specific instrument names it. Read the instrument that applies
  to your products.
* **"Switching carriers means rebuilding everything."** Not if the identity layer is respected. The
  carrier sits at layer five of the stack and can be replaced without touching layers two and three.
* **"The identifier and the address are the same thing."** The identifier is the number. The address
  is a structured way of expressing it for the web. One is the fact; the other is a representation
  of the fact.

## Frequently Asked Questions

#### If a QR code is just a carrier, does the choice of carrier matter at all?

It matters enormously, but as an engineering decision rather than an architectural one. Surface
material, print process, expected soiling, scanning distance, available space and product
lifetime all influence whether a QR code, a DataMatrix or an RFID tag is appropriate. What the
choice should not do is determine your identification strategy.

#### Can we keep our existing linear barcode as well?

Yes. Both can coexist on the same pack, and in most transitions they do. The identifier inside a
Digital Link address is typically the same trade item number the linear barcode already carries,
so the two are consistent rather than competing.

#### Do consumers need a special app to scan a GS1 QR code?

No. A Digital Link address is a standard web address, so a phone camera opens it in a browser
like any other link. Specialist scanning behaviour is needed only for operational uses where the
identifier must be extracted rather than followed.

#### What actually goes wrong if we print a plain URL instead?

Nothing, on day one. The problems arrive later: the site is restructured and every printed
symbol breaks; a regulator needs a different view and there is no mechanism to provide one; a
recycler needs disassembly data and the only destination is a marketing page; the brand is sold
and the domain changes. None of these can be fixed on units already in the field.

#### Is a GS1 QR code required in order to have a Digital Product Passport?

No. Legislation specifies outcomes: a data carrier linked to a unique product identifier, built
on open standards, interoperable and machine readable, with access differentiated by actor. GS1
identification and Digital Link are a common and well documented route to those outcomes, not
the only conceivable one. The applicable delegated act for your product group is the document
that decides.

#### Can one QR code really serve consumers, regulators, repairers and recyclers?

Yes, and it is the main reason to structure the payload. The resolver registers several
destinations against the same identifier, each labelled with a link type, and applies the
operator's rules and the requester's entitlement to decide which is returned. The printed symbol
never changes.

#### Who decides what a scan returns?

The organisation that operates resolution for that identifier, working within its own governance
and any applicable legal requirements. This is a business and compliance responsibility, not a
printing one, and it should have a named owner and a change control process.

#### Where should a team start?

Establish which identification level each product family needs, confirm identifiers are
allocated and governed reliably at that level, and only then consider how identity will be
expressed, resolved and carried. The identification and data governance work is almost always
the longer task.

## Key Takeaways

* A QR code is a data carrier, GS1 Digital Link is a standard, a GTIN is an identifier, and a
  Digital Product Passport is a maintained record. Keep all four separate. - A GS1 QR code is
  visually identical to any other QR code. The difference is entirely in the structure of the
  encoded payload. - Encode identity, not destination. The identifier should outlive every website,
  campaign and system that describes the product. - The resolver, not the symbol, decides what each
  audience receives, which is how one code serves consumers, regulators, repairers and recyclers. -
  A QR code is never a passport. Printing the doorway is not the same as furnishing the room behind
  it. - Standards buy interpretability by strangers, longevity, substitutability and regulatory
  alignment, none of which a private convention can provide. - Take the decisions in order:
  identification level, identity expression, resolution, then carrier. Reversing that order lets a
  printing choice dictate an architecture. - Digital Link is voluntary and widely recognised, not
  universally mandatory. Read the instrument that governs your product group.

## Related Articles

* [What is GS1 Digital Link?](/docs/knowledge-base/standards-and-technology/what-is-gs1-digital-link)
* [What is GS1?](/docs/knowledge-base/standards-and-technology/what-is-gs1)
* [What is a Data Carrier?](/docs/knowledge-base/standards-and-technology/what-is-a-data-carrier)
* [What is a GTIN?](/docs/knowledge-base/standards-and-technology/what-is-a-gtin)
* [How Product Data Moves Through the Supply Chain](/docs/knowledge-base/standards-and-technology/how-product-data-moves-through-the-supply-chain)
* [What is EPCIS?](/docs/knowledge-base/standards-and-technology/what-is-epcis)
* [GS1 Digital Link](/docs/knowledge-base/glossary/gs1-digital-link)
* [What is a Product Identifier?](/docs/knowledge-base/standards-and-technology/what-is-a-product-identifier)

## Related Glossary Terms

Definitions of record for the terms used above live in the
[glossary](/docs/knowledge-base/glossary/overview).

* [QR Code](/docs/knowledge-base/glossary/qr-code)
* [Data Carrier](/docs/knowledge-base/glossary/data-carrier)
* [GS1 Digital Link](/docs/knowledge-base/glossary/gs1-digital-link)
* [GS1](/docs/knowledge-base/glossary/gs1)
* [Product Identifier](/docs/knowledge-base/glossary/product-identifier)
* [Digital Product Passport](/docs/knowledge-base/glossary/digital-product-passport)
* [ESPR](/docs/knowledge-base/glossary/espr)
* [Delegated Act](/docs/knowledge-base/glossary/delegated-act)
* [Economic Operator](/docs/knowledge-base/glossary/economic-operator)
* [Market Surveillance](/docs/knowledge-base/glossary/market-surveillance)
* [Conformity Assessment](/docs/knowledge-base/glossary/conformity-assessment)
* [Product Data](/docs/knowledge-base/glossary/product-data)
* [Product Traceability](/docs/knowledge-base/glossary/product-traceability)
* [Product Lifecycle](/docs/knowledge-base/glossary/product-lifecycle)
* [Sustainability Data](/docs/knowledge-base/glossary/sustainability-data)
* [Circular Economy](/docs/knowledge-base/glossary/circular-economy)

## References

* GS1 Digital Link standard, the primary specification for syntax and resolution:
  [https://www.gs1.org/standards/gs1-digital-link](https://www.gs1.org/standards/gs1-digital-link)
* GS1 two dimensional barcodes, including QR code and DataMatrix guidance:
  [https://www.gs1.org/standards/barcodes/2d](https://www.gs1.org/standards/barcodes/2d)
* GS1 General Specifications, defining keys, carriers and application identifiers:
  [https://www.gs1.org/standards/barcodes-epcrfid-id-keys/gs1-general-specifications](https://www.gs1.org/standards/barcodes-epcrfid-id-keys/gs1-general-specifications)
* GS1 identification keys, including GTIN and its qualifiers: [https://www.gs1.org/standards/id-keys](https://www.gs1.org/standards/id-keys)
* GS1 web vocabulary, including the link types used in resolution: [https://www.gs1.org/voc/](https://www.gs1.org/voc/)
* GS1, the global standards organisation: [https://www.gs1.org](https://www.gs1.org)
* Regulation (EU) 2024/1781 establishing a framework for the setting of ecodesign requirements for
  sustainable products, including the Digital Product Passport and data carrier provisions, Official
  Journal of the European Union: [https://eur-lex.europa.eu/eli/reg/2024/1781/oj](https://eur-lex.europa.eu/eli/reg/2024/1781/oj)
* Regulation (EU) 2023/1542 concerning batteries and waste batteries, including the battery passport
  and its identifier provisions, Official Journal of the European Union:
  [https://eur-lex.europa.eu/eli/reg/2023/1542/oj](https://eur-lex.europa.eu/eli/reg/2023/1542/oj)
* European Commission, Ecodesign for Sustainable Products Regulation:
  [https://commission.europa.eu/energy-climate-change-environment/standards-tools-and-labels/products-labelling-rules-and-requirements/ecodesign-sustainable-products-regulation\_en](https://commission.europa.eu/energy-climate-change-environment/standards-tools-and-labels/products-labelling-rules-and-requirements/ecodesign-sustainable-products-regulation_en)
* EUR-Lex, official portal for European Union law: [https://eur-lex.europa.eu](https://eur-lex.europa.eu)
* International Organization for Standardization, ISO/IEC 18004 on QR code symbology:
  [https://www.iso.org/standard/83389.html](https://www.iso.org/standard/83389.html)

## About This Article

About This Article

<dl>
  <dt>
    Last Reviewed
  </dt>

  <dd>
    2026-08-07
  </dd>

  <dt>
    Next Scheduled Review
  </dt>

  <dd>
    2027-08-07
  </dd>

  <dt>
    Article Version
  </dt>

  <dd>
    1.0
  </dd>
</dl>

tieback Knowledge is a continuously maintained reference library covering Digital Product
Passports, product traceability, product compliance and related regulations. Articles are
reviewed regularly as legislation, standards and implementation guidance evolve.

## Related Docs

* [Standards & Technology](/docs/knowledge-base/standards-and-technology/overview)
* [What is GS1?](/docs/knowledge-base/standards-and-technology/what-is-gs1)
* [What is GS1 Digital Link?](/docs/knowledge-base/standards-and-technology/what-is-gs1-digital-link)
* [What is a Digital Product Passport?](/docs/knowledge-base/digital-product-passports/what-is-a-digital-product-passport)
* [How Does a Digital Product Passport Work?](/docs/knowledge-base/digital-product-passports/how-does-a-digital-product-passport-work)
* [How Will Digital Product Passports Change Product Compliance?](/docs/knowledge-base/standards-and-technology/how-will-digital-product-passports-change-product-compliance)
* [How Digital Product Passports Will Be Enforced](/docs/knowledge-base/regulations/how-digital-product-passports-will-be-enforced)