Product Safety & Recalls
Communicating risk with precision. TieBack structures the interface between product and owner for moments that matter.
Recall processes defined by precision, not volume.
Immediate Impact
When safety issues arise, the response defines brand trust and accountability.
Targeted Response
Identify affected units with precision to minimise unnecessary alarm.
Speed matters. Clarity matters more.
Organisations must communicate clearly while preserving audit evidence for regulatory review.
TieBack replaces broad, imprecise notifications with scoped, ownership-aware communication.
Control when it counts.
Safety response becomes structured rather than improvised, enabling brands to manage events with calm efficiency.
Targeted Updates
Safety notices embedded directly into affected passports at SKU, variant, or batch level. Unaffected products remain unchanged.
- Batch-level precision
- No category-wide alarm
- Ownership-aware alerts
Time-bound Messaging
Controlled activation and resolution. Messages activate at defined dates and close when resolved to reduce outdated notices.
- Scheduled activation
- Dynamic investigation logs
- Verified closure status
Versioned Record
Traceable history. Every safety notice is timestamped, versioned, and attributable, making regulatory review seamless.
- Audit-ready timestamps
- Regulator-facing proof
- Clear closure trail
Structured for resolution.
Safety Governance
- Affected Unit Identification
- Ownership-Aware Routing
- Audit-Ready Evidence Trail
Crisis Workflow — Not Crisis Process
Risk is inevitable. Disorder is not. TieBack enables brands to manage consumer products with faster identification of affected units, targeted communication, and a structured audit trail.
Precision when it matters most.
Safety events demand clarity, speed, and traceability. TieBack delivers all three, ensuring your brand response preserves trust when it's most vulnerable.